The multichannel playbook for the retail banking industry
How to stay relevant, deliver customer-centric experiences and fight back against the challenger banks
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Your bank can roll out big multichannel use cases and start achieving tangible results in just 3 months. We know because we’ve helped others do it.
That’s why we’ve put together this guide; to demystify multichannel campaigns and show you what’s possible. Everything in it is based on our practical experience of working with tier one financial institutions around the world. It contains actionable advice that will improve your engagement rates and add value to your customers’ experiences.
It looks in-depth at a number of industry-specific use cases designed to help you acquire, engage and retain your customers across every device and channel.